Roles and Responsibilities

This position is responsible to leads the Communication and Public Relations function for Organisation across various stakeholders and media touch-points. This role requires tight collaboration with the company's leadership, marketing and sales functions and will create, integrate and execute communication programs to support the business

• Develop and execute strategies that are intended to create and uphold a positive image of the company
• Ensure a steady pipeline of company news: industry awards, partner wins, product launches, customer stories, surveys
• Driving and executing events for press, media and analysts
• Proposing, implementing and managing the marketing communications such as the website, corporate collaterals, listings etc., in line with the corporate identity of the Company
• Identifying opportunities where Brand Marketing and Public Relations (PR) communications can be leveraged to make a positive impact
• Work with external agencies and key stakeholders on media monitoring (traditional and online) media announcements, press articles and other communication materials
• Develop and drive proactive media relations to generate positive coverage for Zebronics
• Ensure statutory and regulatory compliances by effective liaising with government bodies

Desired Candidate Profile

• MBA / Post Graduate in Public Relations or Marketing communications with 3+ years of experience in driving public relations / communication preferably from any Product-based company.
• Well versed in developing professional relationships with journalists, analysts and key influencers
• Experience managing media relations (online broadcast and print)
• Exceptional understanding of role of public affairs in driving business goals
• Proven experience in developing and driving advocacy campaigns with measurable results